CHILDREN'S BOOK
FRANCESCA FOX
My final year honours project was dedicated to writing and illustrating the children’s book, Francesca Fox. This project allowed me to explore narratives and themes, create engaging visuals and use humor to appeal to a younger audience. My children’s book conveys an educational message of overcoming social pressure and learning the importance of individuality.
The imagery is intended to appeal to youth while the commentary empowers and informs children on contemporary issues of identity and acceptance.
Illustration, Visual Layout, Writing, Editing, Character Design, Storyboarding
PIXEL ARCHITECT
WEB DESIGN
Digital Ad Campaign
Pixel Architect
The Problem
Pixel Architect is a web development, online strategy and graphic design marketing agency that specializes in Drupal and Wordpress.
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The challenge was to increase traffic to the site, attract customers in need of web development and achieve long-term growth.
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Timeline
4 weeks
Key Goals
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Design a website that gather stronger inquires from perspective clients
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Create a series of digital ads to promote the digital marketing and web development services that Pixel Architect offers
My Role
My role involved working with the web development team to re-design the website. This included designing the landing page, services page, menu bar, contact us page, inquiry pop-up and header/footer navigation bar.
Digital Ads
Additionally, I worked collaboratively with the marketing manager to design all digital ads and social media posts for Facebook, Instagram and LinkedIn. I created a series of digital ads to promote the digital marketing and web development services that Pixel Architect provides. These ads were set up and displayed via Google Ads.
